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3 篇文章
- AI 生成内容#ai#compliance#disclosure
EU AI Act Disclosure: What Brands Must Label from August 2026
As a deployer your obligation is narrower than the headlines suggest: the deep fake test, the label the Code of Practice expects, and what stays outside scope.
- UGC 广告#compliance#legal#disclosure
带激励的评价：FTC 规则到底允许什么
FTC 规则禁止的是与评价倾向挂钩的激励，而不是激励本身。但 Google 和 Trustpilot 一律禁止激励——真正的硬约束是平台政策，不是法律。
- 返现与忠诚度#ugc#social#disclosure#creator
如何奖励客户创作 UGC：现金、积分与合规披露完全指南
奖励客户创作 UGC 有五大类"货币"，但真正保护你的是奖励发布行为与真实触达、而非指定好评。本文覆盖奖励菜单、验证流程与美欧披露规则。